Anand Thomas has joined UniSuper as chief strategy and marketing officer.
The role is new, said a spokeswoman for the Melbourne-based super fund overseeing A$80 billion ($56.4 billion) in retirement assets for 400,000 members.
Mr. Thomas will work closely with CEO Kevin O'Sullivan on the fund's business strategy, including marketing, as well as product and digital functions, according to a news release.
Mr. Thomas comes to UniSuper from MLC Life Insurance, where he served as chief customer officer of bancassurance, digital and direct insurance.
A spokesman at MLC Life Insurance couldn't immediately be reached for comment.