Shelton has been a BPTW winner four times, including in 2023. The firm had $4.3 billion in assets under management as of Sept. 30.
Another way firms allow employees to share their pets is through internal communication tools like newsletters and dedicated pet channels in messaging platforms such as Slack.
At Fort Washington Investment Advisors, CEO and President Maribeth Rahe said having pets in the office would be great but the firm does not allow it in an abundance of caution for employees with allergies.
But in its company newsletters, the Cincinnati-based money manager invites employees to talk about their families, including pets. There's plenty of pet-related news, from newly adopted dogs to photos of pets having fun with their owners.
Fort Washington has been a BPTW winner nine times, including in 2023. The firm had $74.3 billion in assets under management as of Sept. 30.
During the pandemic, Hamilton Lane Advisors created a Slack channel to share "pup dates" and other pet photos to alleviate stress from working remotely, said Tia Wilson, a corporate communications and public relations analyst at the firm.
On a grander scale of communication, Hamilton Lane held auditions for employee pets to play a part of the firm's 2023 "Wizard of Oz"-themed presentation of its annual overview report on private markets. Lola, a Shih Tzu-miniature poodle mix, was cast as Toto opposite wizard-playing CEO Mario Giannini in the video portion of the broadcast.
Hamilton Lane, which ranked No. 2 among firms with 500 to 999 employees, has been a BPTW winner since the program's inception in 2012. The firm had $119.2 billion in assets under management and $734.8 billion in assets under supervision as of Sept. 30.
Money managers have been rolling out pet-related benefits to support both emotional wellness and financial wellness of employees.
Among the 123 money managers recognized as BPTW winners in 2023, 17 offer pet insurance, including Ballentine, Schroders and Hamilton Lane.
Ballentine began offering pet insurance in 2017 and now features two plans for cats and dogs. With pets commanding a big role in employees' personal lives, Elliott said they "were looking for ways to protect them, just like they protect their families."
Schroders started offering pet insurance in 2023, Hanifan said. It provides up to $25,000 for cats and dogs and up to $10,000 for exotic pets such as rabbits and reptiles.
Hamilton Lane began offering customizable pet insurance plans in 2021, said Jessica Homa, vice president of global benefits and wellness. The insurance reimburses up to $7,500 for dogs, cats and most exotic animals. Homa said 6% of the company's U.S.-based staff have pet insurance, adding that there was a 15% increase in participation for 2024.