(updated with clarification)
Franklyn Chang joined Investcorp as a managing director to co-head of hedge fund marketing, said Lionel Erdely, chief investment officer and head of the firm's hedge fund group.
The position is new, part of an expansion of Investcorp's distribution capabilities as the firm enters into a growth phase, Mr. Erdely said in an interview.
Mr. Chang’s co-heads of hedge fund marketing are managing directors David Bruce and David Cranston.
Mr. Chang was a partner for U.S. distribution and a managing partner for European and Middle East distribution at specialist alternative investment third-party marketer Eaton Partners.
About 75% of Investcorp's hedge fund group assets are from North American investors, followed by 15% from investors in the Middle East, and 10% from European investors.
Mr. Erdely said Investcorp will tap Mr. Chang's previous marketing experience, especially with European institutional investors, to grow the firm's institutional investor client base in the region.
Alison Ziobro, an Eaton Partners spokeswoman, said the firm does not have immediate plans to replace Mr. Chang.
Investcorp managed a total of $11 billion as of March 31. The hedge fund group managed about $5 billion in three main strategies as of the same date: $2.5 billion in hedge funds of funds; $2.2 billion in single manager seeding and acceleration deals; and $250 million in special opportunities strategies.