At Pensions & Investments, we have some of journalism's hardest working, most dogged reporters.
At the same time, the reporters have to “feed the beast,” or cover all the daily news on their beats so our website and daily newsletter provide the critical information our readers need and expect from us.
While feeding the beast does require a certain amount of journalistic excellence, it also takes our staff away from meeting and developing sources, finding stories, interviewing people, and writing the kinds of articles you've come to expect in the pages of P&I.
While the newspaper comes out every two weeks, we publish a dozen or more breaking news stories each business day via our electronic newsletter, P&I Daily. Those stories — plus other, more in-depth pieces — flow onto our website, www.pionline.com.
All of the reporting and writing is done by the same reporting staff, whether for print, P&I Daily or online. And regardless of the medium in which the story runs, all of the reporters' work adheres to the high editorial standards first set by P&I at its launch 37 years ago.
So in order to “feed the beast” and hold to our editorial standards, we recently began a pilot program with Bloomberg News that allows us to use on our website stories generated by the army of Bloomberg reporters.
For instance, when Standard & Poor's downgraded the debt of Greece last Tuesday, we ran a Bloomberg story online rather than take one of our reporters off his or her beat to report that important story.
Our goal is to provide readers with the most comprehensive coverage of institutional investing available anywhere and to deliver it in a timely fashion using the resources we have.
Our No.1 priority is to deliver the best possible newspaper (which, by the way, also ends up online) every two weeks. But we also know that for our long-term success, if not survival, we need to keep readers engaged and informed in between print issues.
We hope you've noticed that broader coverage when you're on our website. And if you have any ideas, please let me know. My e-mail address is [email protected] pionline.com. And thanks for reading — in print and online.