Twitter users took to social media to offer a humorous look at what to expect now that the Securities and Exchange Commission decided to lift a long-standing ban on marketing and promoting private funds.
They lampooned the industry following the July 10 announcement, creating a hashtag — #hedgefundslogans — to track what became a series of jokes.
One of the most prolific posters to reimagine classic ad slogans was Barry Ritholtz, CEO of quantitative software research firm FusionIQ and a blogger. Some of his zingers tweeted under the handle @ritholtz included:
Everywhere you want to be (and a few places you dont!) #hedgefundslogans— Barry Ritholtz (@ritholtz) July 10, 2013
#hedgefundslogans Sometimes you feel like a derivative re-hypothecated security, sometimes you don't.— Barry Ritholtz (@ritholtz) July 11, 2013
Come for the high fees, stay for the under-performance #hedgefundslogans— Barry Ritholtz (@ritholtz) July 10, 2013
Others to borrow from classic ad campaigns include:
Trades great! More billing! #hedgefundslogans— Downtown Josh Brown (@ReformedBroker) July 10, 2013
Galleon Group: They make money the old fashioned way - they steal it. #hedgefundslogans— Douglas Ashburn (@Dashburn) July 11, 2013
Twitter user @edgeH2Otrading referenced music:
And CNBC's John Carney (@carney), borrowing a quote from a New York Jets cheerleader's bio page, said: “Nothing is guaranteed tomorrow.”